Create. Build. Consult.
Ventures
You see the potential. Let’s make it work.
Execution fu. The art of making AI work for you. Find where AI can make a difference, make the case, then build agents and workflows your team can own.
Make AI safe and useful in your practice
Hands-on, plain-English sessions with Alastair and Katharine. The admin side of running a practice, and the BACP Ethical Framework 2026.
Still scrolling when you want to sleep?
An Android app that helps you stop. Write the rules in your own words, and defry steps in when you’re scrolling past bedtime. Manage it from Claude or ChatGPT.
About
Alastair Brayne
- AI startup founder
- Software engineer
- Psychotherapist
- Compulsive creative
WhaleyBear is a creative studio founded by Alastair Brayne. Twenty years building across tech, AI, and creative work.
WhaleyBear is a collection of ventures spanning fractional AI support and delivery, AI training for therapists, healthier phone habits, 3D printing, and photography. What connects them is curiosity, a need to make things, a love of cool gear and tech, and a low tolerance for stuff that doesn't work properly.
My background in psychotherapy and four years running a VC-funded startup means I care about the people and the commercial reality as well as the tech and the creative.
If you want to know more about any of the ventures, pick a card above or get in touch below.